Monday: 03.January.2005

Blogs Surge in Popularity

The Pew Internet & American Life Project conducted a study that found a big boost for blogs in 2004 (58% jump over last year). The study, whose findings are contained in this 4-page summary (PDF), found that if you are familiar with the term blog, you're most likely:

male (57%)
young (half are under age 30)
a broadband user at home (70%)
an Internet veteran (82% have been online for at least six years)
financially well-off (42% live in households earning over $50K)
well educated (39% have college or graduate degrees)
good-looking (90% are described as either 'beautiful' or 'handsome' by a jury of their peers)

continued

Actually, I made up that last one myself. But if they surveyed for the variable, there's no doubt RADIFIED readers would score highest of all. =)

More coverage at BBC, ABC News, Boston Globe, Christian Broadcasting, News Factor, Motley Fool, Internet News, MSNBC, National Business Review. Again, you can get it straight from the horse's mouth here (4-page PDF). For me, blogging is a form of therapy. No telling how much it has saved me in shrink bills.

The official Rad blog is here:> Ye Olde Rad Blog. The site's home page may appear bloggish (new word?) but has actually been created with Macromedia's Dreamweaver (not known as a blogging program, per se).

If you'd like to join the 8 million U.S. bloggers and start blogging yourself (hey, it beats the bottle), and want to avoid the hassles of setting up the software yourself, check out TypePad, which offers a 90-day free trial (using code: movable). Another bit of blogging software I've been hearing good things about is WordPress. Let the healing begin.





Posted by Rad at January 3, 2005 02:55 PM

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