Thursday: 17.March.2005

Google AdSense

Happy St. Patty's day. Erin go braugh and the luck of the Irish.

I've been researching Google's AdSense program, in which they pay for clicks. For year's I've endeavored to maintain a purist site, unadulterated, free from the evil influences of capitalism.

But there was an interesting write-up on AdSense in the business section of USA Today last week (the 11th). The program seems pretty straightforward. You submit your site. Google reviews it to see how their ads might play out. You add code to your site to incorporate their ads. Go to your mailbox and collect your check.

continued

I read their FAQ. They say you'll never know how much your site might earn until you apply. But they pay more than I expected. I thought it would be only pennies per click.

RAD site usage has been growing steadily the last few years, with monthly hits now exceeding the 2 million mark. The Ghost guide remains the site's single most popular feature. Ye Olde Rad Blog is like a separate site unto itself, with all kinds of diverse content. The forums see lots of traffic, too. Other popular features are listed aqui. The site contains literally thousands of pages.

Okay, I went ahead and applied. Pretty painless. They had me create an account, and sent an email that said "click here to verify your email address". They also insisted on a street address (wouldn't accept my PO Box). We'll see what happens.

The fear is that ads = spam, thereby compromising site integrity. Critics feel content will be written specifically for ads ("Hey, let me tell you about my new Remington Microshield shaver with the flip-top sideburn trimmer. My face feels so smooth now."). These concerns are valid.

Readers have long encouraged me to throw up some ads. The site was born in the summer of 2000, so it's been almost 5 years without a single pop-up. Looks like the dawn of a new age has arrived here in Rad-land.





Posted by Rad at March 17, 2005 11:27 AM

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